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This grew a highly reliable structure with professional partners, which ensures a very high efficiency in lean management. Here, Steinbach has succeeded in bringing together the right people. It is in the filter, which prevents all errors, and at the same time the engine, the teamwork drives. A vacant niche has been found to powerboat racing. Project Raceboat is flexible and marked by innovation. Its value is determined and is increased by its exclusivity. Young, alive, passionate, loud or stained? What do expect the sponsors and partners, can be implemented. The vision was defined.

‘One must invest everything, not everything to lose, but everything to win.’ According to this motto, Steinbach management in the first step is geared to get access to the marketing departments of primarily German enterprises. And that in a country which not maritim shaped and is located above the powerboat racing in the charts of the entertainment. Project Raceboat has aligned its focus with regard to the partners in Germany, a country with new demand for spectacular and efficient marketing instruments, which is entirely within the meaning and for the benefit of the business partners to integrate it into a potent economy. A really obvious way is still repeated by Steinbach expressly quoted, particularly because of his experiences during his apprenticeship in motor sport: ‘You correctly behaves reputable business partners and rewarded their loyalty.’ This quote is particularly appealing to companies to understand that new ideas compared to are open-minded and even claim a leading role in marketing. The opportunity to conquer new marketing ground with relatively low budget and medium to achieve much in the long run in cooperation with a well-run Motorsport company offers these companies. Steinbach spares not the role of the pioneer and is therefore also especially in the obligation to take, he notes that a team is only as fast as its leader.

This offers no model, no one has the ambition to work hard. But that only brings the success. The sporty declared goal is the success in the class 1 World powerboat Championship. The timetable for this is created, the script written. The entry in powerboat racing’s premier competition should as soon as possible levels Honda formula 4-stroke powerboat series and World of XCat series powerboat Championship be achieved. A vision has become reality.

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