Christian Kalkbrenner

Instead of grey theory and abstract methods illustrated this book with many examples of best practice, how high speed marketing profitably used at many companies. In addition to many high-speed tips, a special case study with planning tools, checklists, and practical recommendations helps the reader to market its products and services on the new route. Christian Kalkbrenner high speed marketing in just 7 days to a resounding market concept, 1st Edition, September 2009, 242 pages, numerous illustrations, graphs and checklists ISBN-13: 978-3-938358-98-6 24.80 EUR D / 25.60 EUR A / 37.90 CHF EIA press service: Press_Release/press_detail/pressid-105.html eb-804_High-speed-Marketing.html cover-300 DPI: press-804 the author Christian Kalkbrenner is regarded as a leading expert for high-speed-marketing. Already with his interdisciplinary approach of bamboo-code”it allows businesses, quicker to grow than the competition. And now he again pressing on the gas and shows companies what they can do to revive their business in seven days, regardless of their current situation. Are you interested in free articles or interviews with our authors press inquiries? We like to make a contact. Also copies of the meeting, draw copies, product images and text excerpts are to be provided on request.

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Enhancing Sales

And how do you know that a rate increase or decrease if you've not measured? HOW TO I measure? Margin, I think you know how to measure, the more often you do not change. The number of customers who come into your store. Or imputed to this function to the seller, or put the camera and in the evenings to view. Takes 10-15 minutes. In any case, you can keep track of how many regular customers came and how many new ones. This is especially useful when you are doing any promotion only for regular customers or only new ones. Conversion of the seller. The conversion is calculated from the number of the seller clients who have come to the store and the number of customers who have made purchases.

Explain why you need this figure. Suppose you take a new seller on probation. Every day you see in front of his conversion and the rate you is now very easy to decide whether to keep it or take another. For example, the seller of your old average conversion rate of 7%. And 15% beginner.

No questions are firing the old and the new take. The average check from the client. He also calculated quite simply, if you know the revenue and the number of customers who have made purchases. Average attendance at the client. Also be calculated easily, if you're buying the story yet. HOW TO ENHANCE YOUR SALES STORE It's very simple. You need to work hard to continuously improve each of these five indicators.

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Oehme FinanzMarketingBeratung leader in the Web advertising industry living increasingly revenue increases in the Internet, and feather must let in other areas”, explains Michael Oehme, owner of PR agency Oehme FinanzMarketingBeratung specialising in the financial market. It is also increasingly on the area of business-to-business specialized companies that make sure what is found about her on google & co., because this often decides the whether a business partner picks up a relationship or worse yet even picks up. A concrete example is found quickly”, said Oehme and refers to the distribution company, which has carried out a successful customer event and unveiled a new investment product. When the customers go home, they take your computer in a variety of cases and look in the big wide world, because others just know to say taught companies with its services. Who is there not optimally positioned, needs only no longer call the customers – which is lost forever”, explains the author. For this reason a targeted assistance in dealing with the Internet offers for more than three years Oehme FinanzMarketingBeratung.

According to optimised releases a high google effect. We emphasize this however sure that fits the quality of messages, google scrap”not there for us”, says Oehme. Over 70 platforms, which are in turn branch on more than 100 platforms, would be so maintained. To the benefit of our customers, because on a few and mostly controlled measures could be seen the picture on the net. No wonder one Oehme FinanzMarketingBeratung to the party with the most clicked, so read messages which is in turn reflected in the google quality and acceptance. Last but not least, the reading frequency, as well as the networking are two important criteria of the world’s biggest Internet search service, whether a message is taken into account, or not.

Thus not enough keeping Oehme now also the care at specially you want to achieve his target audience on a factual way furnished blogs important as a provider. We believe that it is very important if you provider in the direct dialogue with the end customers or business partners, to get a sense of at all, where their needs and desires are actually”, said Oehme. For this reason, in the financial market leading agency established a number of blogs since the beginning of the year for their customers and managed this by appropriately trained and thus professional staff. The latest example is a blog on the topic of sustainability (thomaslloyd-nachhaltigkeit.blogspot.com) for the Zurich-based ThomasLloyd group. ThomasLloyd is as global financial services providers in the areas of investment banking, securities and investment management is engaged. Among the customers are it companies, financial intermediaries, moneyed institutional investors but also private customers, ThomasLloyd offers a variety of financial products and services. The selection is always in front of the Background of the sustainability of the system. For this reason ThomasLloyd is interested in very open dialogue.